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Beautifully Mad, Insanely Beautiful.
Branding, Content + Production, Ecommerce, Media , Campaigns & Social



Introducing a new disruptive company into the rapidly expanding Fashion industry. We were asked to create the branding and site design,content production and launch strategy/execution.

Brand Design
Brand Identity
Content Production
Go-to-market Strategy



We determined that our strongest storytelling option was a mix of lifestyle image and video content. We presented a diverse array of creative ways in to telling the brand story. Ultimately, we produced a plethra of videos and images to support the For The Mad Ones brand and marketing efforts at different levels.


But there’s more: we created a campaign around For The Mad Ones staple T-Shirt “What’s Free? Videos and images supporting social injustice happening to people of color. We refreshed the social skins and design elements for their new website.

check out our work